Learning eBay Overview - Training with the eBay Tutorial

This Learn eBay^® tutorial will help you with learning:

Lesson One

Lesson Two

Lesson Three

Section 1 - Introduction
	Variety of items available on eBay
	Supplement income
	Reselling items for profit
	History of eBay
	Low financial risk
	Outline of lesson
	Knowledge of Windows needed
Section 2 - Registering and the eBay Environment
	Audition defined
	eBay creates selling environment
	Three steps to buying on eBay
		Find
		Bid
		Pay
	Why register
	Steps to register on eBay
	No cost of registering
	SSL (secure sockets layer) connection defined
	Secured pages
	User agreement
	Save confirmation code email
	Recovering confirmation code
	Selecting User ID and password
	Rules for selecting user ids
	Rules for selecting passwords
	Rules for secret question
	eBay never asks for your password in an email
	Confirmation and completed email information
	Different home page for registered users
	Logging into eBay
	eBay links
		eBay Home page
		Pay page
		Site Map
		Buy page
		Sell page
		My eBay
		Community
	Search links
	Navigation bar
Section 3 - Search eBay
	Locating what you want on eBay
	Search by categories
	Categories page
	Categories from the Buy page
	Site map to find anything you want
	Categories defined
	Overlapping categories
	Browsing categories
	Subcategories
	Search boxes
	Browsing defined
	Advanced search
		General search tips
		Keyword
		Item number
	Narrowing our search
	Adding words to search string
	Drop down menus to refine search
	Completed listing only option for final price information
	Excluding words from search
	Minimum and maximum price box
	Favorite sellers
	Location option to narrow search to local area
	Currency list
	Search by
		Multiple items listing
		Buy it now listing
		Gift items listing
		Time limit listing
	Digital camera icons
	eBay icons
	Adding modifiers to items search
	Modifiers
	Search terms not case sensitive
	Using spaces and no spaces in search
	Searching rules and grouping words
		Quotes
		Spaces
		Minus
		Parenthesis
		Comma
		Wildcard icon
		Singular and plural forms
	Title limited to 55 characters
	Shorthand and abbreviated words in title
Section 4 - eBay Bidding
	Buy It Now defined
	Pictures vs. picture icons on results page
	List view vs. picture gallery view
	Compare items side-by-side
	Exploring the item title
	Item Title defined
	PayPal icon
	Bid price and Buy it now
	Time left in auction
	Exploring a bidding page
		Item number
		Detail about product
		Current bidding information
	Strategy of low starting bids
	Don't be fooled by no bids or low starting bids
	Reserve met / not met
	Reserve not met
	Refresh browser
	Times in Pacific Time
	List of bidders and amount bids
	Feedback defined
	Feedback information
	Feedback is reputation
	Feedback score
	Feedback rating
		Positive
		Neutral
		Negative
	Feedback score
	Importance of feedback score
	Shipping information
		Calculate shipping costs tables
		Packaging and handling fees
		Shipping as estimate
	Comparing prices with shipping included
	Return policy
	History of bids and bidders
	Email seller with all questions
	Save all emails from sellers as legal record
	Ask Seller a question link
	Seller information record
	Adding seller to favorites
	Ask seller a question option
	Viewing seller's other items
	Review Seller's My World page
	See all feedback
	Obligation to living up to bidding agreement
	Fair Market Value
	Counter listed number of visits
	How to make a bid
		Maximum bid field
	Report an item
		Miscategories
		Fraudulent items
	Place bid link
	Review and confirm bid
	Make every bid a serious one
		Cannot take back bid
	Place bid link
	Confirm Bid
	Outbid by another bidder
		Changing the maximum bid
	eBay will use maximum amount as needed
		Proxy bidding defined
	Bidding strategies and tactics
	Low bid strategy
		Don't be fooled by low starting bid
	Late bid strategy
		Don't attract attention to your interest in an item
	Willing to pay strategy
	Bidding history geatures
	Predetermined limit strategy
	Proxy bidding
		Enter maximum bid
		eBay bids for us up to the maximum price
	Pre-established minimum increments
	Wait and watch strategy
	Watch this item feature
	Putting a watch on an items
	Sorting items for sale
	Action Items link
	Do not have to bid to put a watch on an item
	Color coding of bids
		Green means we are the high
		Red means we have been outbid
	Best time for bidding
	Checking eBay official time
	Bidding odd or unpredictable numbers instead of round numbers
	Using the eBay sample bidding site
	Research another bidder
	Member profile page
	Search items by bidders
	Research other bidder's history
	Shill bidding defined
		Bid rigging
		Collusion
	Sniping defined
	Sniping software
	Why snipe? What to do about a sniper
	Dutch auctions defined
	Maximum bid is public
	Bidding on multiple items on Dutch auction
	Multiple items on Dutch auction
	Refusing partial items in Dutch auction
	Buy It Now Link
	Best Offer auction defined
Section 6 - Making the Purchase
	Confirmation of winning bid
	Options for payment
		PayPal
		Personal checks
			Seller will hold item until check clears
		Money orders
		Credit card
	Setting up PayPal accounts
		PayPal secure and trusted
		Buyer protection service
	Setting up personal PayPal account
	Use different password than eBay account
	User agreement
	Activate PayPal account through your email
	Using credit card or bank account
	Verified PayPal user
	Entering shipping costs
	Adding insurance
	Payment details page
	Adding instructions to seller
	Email notifies seller to send item
	Checking status of PayPal payment
	My eBay
		My Summary page
		Customizing My Summary page
	View payment details page
Section 7 - Getting Started in Selling
	Main Seller's page
	Registering as a seller
	Use a credit card for collecting fees
	Using SSL Encryption
	Create Seller's account
	Insertion fee
	Final Value fee
Section 8 - Research Your Item
	Research issues
		What is best item to sell
		Item allowed
		Type of listing
	Seller Central page for information
	What's Hot listing
		Merchandising calendar shows features on eBay
		eBay Pulse list current popular searches
	Merchandising calendar defined
	eBay pulse defined
	Use Resources link for prohibited items list
	Holiday Hotlist section
	Prohibited Items
	Best Practices tools
	What has worked for similar items
		Categories
		Starting prices
		Long or short descriptions
	Digitally Delivered Goods
	Completed auctions
	Keywords
	Reviewing completed auctions
		Pictures
		Average final price
		Which category
Section 9 - Creating An Auction and adding a picture
	Steps to set up auction
		Choosing categories
		Writing title and description
		Inserting pictures and details
		Payment method
	Selecting type of auction
	Selecting categories
	Creating good titles
		Selecting searchable words
		Using abbreviation and acronyms
		List of acronyms
	Adding subtitle
	Abbreviations and Acronyms
		RT- Right
		S - Small
		S/H - Shipping and handling
		SCR - Scratch
		GU - Gently used
		SLD - Sealed
		SZ - Size
		VG - Very good condition
		VR - Very rare
		NIB - New in Box
		BW - Black and white
		w/ - With
	Setting up pictures
	Guidelines for taking pictures
	Subtitles
	Keeping picture size small
		Under 30K
		JPEG or GIF
		Don't use someone else's picture
	Adding more than one picture
	Self-hosting a picture
	Picture URL
	Gallery defined
	Thumbnail View
	Digital Items
	Saving an incomplete auction for later
	Inserting Pictures to auction
	Adding your own website to listing
	Setting pictures options
		Slide show option

Section 1 - Introduction
Section 2 - Finalizing the Auction Setup
	Standard or HTML description
	Making description look professional
	Formatting the description
	Item Description
		Be accurate
		Document all flaws
		Actual details
		Honesty
	Save auction page
	Listing Designer defined
	Change Listing Design
	Preview Auction page
	Page counter on page - free
	Pricing Options
		Setting starting price
		Don't forget auction fees
		Shipping and packaging fees
	Strategies of low starting price
	Lower Starting price risk
	Reserve Price defined
		Reserve price fees
	Show/Hide Options on Auction Page
	Private Listing defined
	Lots defined
	Dutch Auction selling
	Buy It Now option
	Buy It Now allows fixed amounts
	Starting time for auction
	Making buyer feel safe
	Set up return policy
		Refund money
		Replace item
		Sold as is
		Conditions for return
	Set up payment policy
	List shipping prices
	Time duration options
	Payment consideration
	Shipping consideration
	Timing the starting and ending time
	Considering global audience
	Scheduling start times
	eBay official time
	Payment methods
		PayPal
		Money Order
		Cashier's Check
		Personal Check
	Private listing options
	Requirements for Dutch Auctions
	Selling Lots of items
	Adding background theme
	Shipping Options
		Show/Hide Option
		Domestic Service
		International services
		Flat fee
		Local pickup only
		Worldwide shipping
		Standard Flat Rate Shipping
		Expedited Flat Rate Shipping
	Shipping Calculator
	Shipping Insurance
	Making listing stand out
	Buyer Requirements defined
	Sales Tax options
	Setting Return Policy
	Return Policy requirements
	Using PayPal for shipping
	Adding other payment methods
		Money orders
		Cashier's Check
		Personal Check
		Merchant Account
	Choosing shipping locations will to ship to
	Local pickup only option
	Flat shipping cost
	Add shipping services
		Expedited shipping services
	Research shipping rates
	Shipping calculator
	Estimating weight
	Selecting package size
	Selecting domestic rates
	Dealing with international shipping
	Offering shipping insurance
	Selecting insurance rates
	Responsibility for sales tax
		Seller and buyer in the same state
		Sales tax for online purchase
		No sales tax for international shipping
	Setting Return policy
		Money back
		Exchange
	Filling in payment instructions
	Buyer requirement options
	Viewing listing analysis
	Editing our listing
	Previewing our listing
	Reviewing listing fees to us
	Revising listing if not happy with fees
	Submitting listing
Section 3 - Managing your eBay Auction
	Confirmation email with listing details
	Can still make changes after going live
	All Selling Link
	Selling reminders
	Reviewing scheduled items
	Selling totals area
	Number of Watchers
	Items I'm selling
	Bidding price
		Number of bids
		No bidding price
		High bidder ID
		Number of watchers
	Revising our listing
	Emails from buyers
	My Messages area
		Respond now button
	Hiding email address from buyers
	Changing item after receiving bids
	Reasons for ending an auction
	Cannot cancel in last 12 hours
	Ending the item
		Reason for ending item
Section 4 - Sold!
	Dealing with item that didn't sell
	Email notification of buyer and final price
	Check out procedures
	Send invoice
	Buyer's check out process
		Shipping instructions
	Arranging payment
	Wait for check to clear before sending
	Making sure address is confirmed
	Confirmed address
	Contact Buyer list
	Tracking shipping
	Sending reminder of payment
	Notification from PayPal
	Actions
		Mark as payment received
Section 5 - Shipping and Closeout
	Deciding on Shipping methods
		USPS
		UPS
		Fed Ex
	Deciding on packaging
	Problems in shipping are still our responsibility
	Print our shipping label
		Using PayPal for shipping label
	Packing slip
	Including invoice and thank you note
	International shipping
	Letting winner know it is on its way
	Paying eBay fees
Section 6 - Feedback
	Checks and balances features of eBay
	Self-policing community
	Never leave feedback until transaction is over
	Both parties can leave feedback
	Leave feedback link in My eBay
	Feedback Forum
	Leave rating and comments
	Leaving negative feedback
	Communicate first
	Cannot retract feedback
	Feedback ratings defined
	Feedback ratings calculations
	Responding to negative feedback
Section 7 - When Things Go Wrong for Buyers
	Returns and refunds not eBay's responsibility
	eBay can help with dispute
	Check return policy before buying
	First step is communication with seller
	Be specific of what you want
	Possible problems with buyer's email
	Requesting another member's personal information
	Using credit card company to help you
	Auction fraud can still happen
		eBay does not inspect items
	Options for returns / refunds
		Report to eBay Security and Resolution Center
		File a complaint with PayPal
		Connect credit card company
	Security Center to report problem
		Item not received
		Unpaid item
		Spoof email
		Report another problem
	Checklist for problems
	File claim under eBay's Standard Purchase Protection Program
	Buyer Complaint Process
	PayPal Buyer Protection
	Security and Resolution Center
	Dispute Console
	PayPal will investigate case
	PayPal will help recover funds
		Eligibility
		Buyer must display PayPal icon on listing
		Must be physical item
		Must have used PayPal
		Must have user Seller's email address
		File only one claim
		File within 45 days
		Disappointment is not a reason to file complain
		Three refunds per year
		Must help in investigation
		Maximum amount of recovery is $1,000
Section 8 - When Things Go Wrong for Sellers
	Reasons for nonpayment
		New users
		Misunderstanding
	Friendly reminder to buyer
	Official unpaid notice from eBay
	Using the dispute console
	Report an unpaid item
	eBay will send a reminder
	Closing a dispute
		Payment
		Agreement not to complete transaction
		No longer communicating with buyer
	Damage in shipping
	Claiming on insurance
	Item not received or significantly no described dispute
	Feedback Forum
	Receiving and replying to negative feedback

Section 1 - Introduction
Section 2 - Building Trust
	eBay most trusted company in America
	Checking feedback
	Checking for timely payments
	About Me Page defined
		Create About Me page
	eBay My World defined
		My World profile
		Social networking site
		Add content to My World
		Start a blog
		Change layout pf My World
	Entering More Community Programs
	Using the step by step process or HTML code
	Formatting text
	Adding a picture to About Me page
	Using our own web hosting service page
	Adding URL to About Me Page
	Showing feedback on About Me page
	Showing current listing
	Adding link to About Me page
	Selecting layout for About Me
	Previewing About Me page
	Submitting the About Me page
	Becoming a Power Seller
	Must be invited by Power Seller
		Member for at least 90 days
		Average over $1000 in sales
		Good feedback score
		No financial difficulties in account
	Rewards:
		Extra customer service
		Discussion board
		Special offers
		Icon next to name
	Trust most important tool on eBay
Section 3 - Advanced Buyers Tools
	Using advanced buyers tools
		Searching effectively
		Researching item and seller
		Timing
	eBay Toolbar
		Watching items on toolbar
		Alerts when item is ending
		Downloading and installing the toolbar
	Searching on the eBay toolbar
		Reviewing search options
	Account Guard icons
	Alerts options - bidding and watches
	eBay Communities
		Discussion boards
		Posting a message on discussion board
	eBay Groups
	eBay Answer Center
	eBay Chat rooms
	eBay blogs
	Reasons for Retraction canceling bid
		Will show up on user profile for 6 months
	Want It Now page defined
		Positing request to Want It Now
	Buying Resources link
	Retracting a bid
	Using an escrow service for large amounts
	Escrow.com
Section 4 - Advanced Seller Tools
	Being a professional eBay seller
		Wholesale items
		Estate liquidators
		Bargain hunting
	Storage of items
	Using advanced seller tools
		List item faster
		List more items at once
	Dutch auction items
	Selling large quantities
	Selling items as a lot
	Installing Turbo Lister
	Managing several items under Turbo List
	Starting start items at once
	Duplicate listings
	Selling Manager defined
	Subscribing to Selling Manager tools
	Unsubscribing to Selling Manager
	Seller's Assistant is now Blackthorne
		Blackthorn Basic
		Blackthorn Pro
Section 5 - Advanced Promotions and Research
	Marketplace Research defined
		Report and graphics
		Fast Pass Subscription
		Basic Subscription
		Pro Subscription
		Subscription requirements
	Marketing Tools Link
	Sales Report link
	Seller Central link
	Seller's Edge
	Seller's Profile
	Donating some or all proceeds to nonprofit
	Using the Giving assistant tool
	Giving works icon
	Searching items under charities
	Selecting a nonprofit
	Nonprofit organization description
	MissionFish Autorization
	Minimum donation required
	Setting donation percentage
	No fees if 100% donation
	Tax deductible
	Item Promotion
		Cross-promotion
		Promote Similar Items
	Promoting items with link buttons
	Review Link Agreement
	Adding Warranty services to item
	Copying and pasting HTML code
	Announcement and calendar events
Section 6 - eBay Stores
	Ease of searching an eBay store
	Other ways to browse link
	Power Seller
	Browsing eBay stores
	About the seller link
	Stores with matching items option
	Add store site to favorites
	eBay support in promoting auctions
	easier search tool
	free monthly sale and traffic reports
	Easy to set up and look professional
	Cost of setting up eBay store
	Selecting eBay store formats
	Selecting eBay store name and description
	Some stores are online extensions of existing stores
	Adding logo to store
	Different types of eBay stores
	eBay store url
	Store marketing
		Promotional tools
		Copy design to all listing descriptions
		Create email lists
		Make promotional flyers
		Add keywords
	Free traffic and sales reports
	Putting store 'on vacation'
	Product sourcing
		Wholesale suppliers
		Liquidators
		Overstock suppliers
		Closeout suppliers
	Wholesale drop ship supplier defined
Section 7 - Buying and Selling Cars
	Difference in buying a car
	Separate area and website for eBay Motors
	Searching cars and car parts
	Buy it now in cars
	Researching information about car
	Running vehicle history report
	Assessing the seller
	Research a fair market price
	Kelly Blue Book link
	Extra costs are title, registration, tax, and shipping
	eBay Financing Center
	eBay Fraud Protection
	Vehicle Purchase Protection
	Condition Guarantee by seller
	Short-Term Service Agreement
	Vehicle Inspection
	Deposit and escrow services
	Dependable Auto Shippers
	Transfer of title - varies from state to state
	Review listing checklist on Adobe
	Photographing car
	Setting up a car listing
	Details to include on description
	Choosing the starting price
	Setting up deposit from seller
	Shipping or pick up of car
	Revising price on car
	Using selling or trading assistant to sell your car
Section 8 - Advertising Format and Buying and Selling Real Estate
	Ad Format Item defined
		For expenise items
	Difference with selling real estate
	Bids are not binding contract, but rather pledge
	Cannot receive bad feedback for real estate
	Problems with deeds and titles
	Create Ad format as advertising
	Advertisement listing
	Ready to contact seller or agent form to set up meeting
	Disclaimer and good faith claim

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